About the Client
Paula is a real estate professional based in Polk County, Florida, who made the leap into full-time real estate in 2019 after leaving a stable 17-year career. Like many transitioning professionals, Paula faced uncertainty, fear, and a lack of confidence in the early stages of her journey. With the average home price in her market hovering around $300,000, Paula knew she needed the right systems, strategies, and mindset to build a sustainable and thriving business.
The Challenge
When Paula first started her full-time real estate career, her goals reflected a mindset of caution rather than ambition. Unsure of what she could achieve, she initially set a modest goal of closing 12 deals in her first year—just enough to justify leaving her previous job. She described this period as a time of fear and self-doubt, saying:
"I didn’t have the confidence. I didn’t know what was going to happen. You don’t know what you don’t know, and I think that’s where I was at that time in my business."
Paula knew she needed guidance, a structured plan, and the confidence to aim higher. She joined Power Unit University at the recommendation of a trusted mentor, Carol, who encouraged her to challenge her own expectations.
The Solution
Paula joined Power Unit University and immediately began implementing the program’s teachings into her business. Key strategies she focused on included:
Mindset Shift: One pivotal moment for Paula was a conversation with Carol at an event in Las Vegas, where she was challenged to raise her goals. With Power Unit’s guidance, Paula began setting more ambitious targets and adopted a growth-oriented mindset.
Systems and Consistency: Paula credits Power Unit’s emphasis on systems and consistency as foundational to her success. She implemented strategies like following up with her sphere of influence, organizing her processes, and staying disciplined in her daily actions.
Mentorship and Accountability: With Power Unit’s coaching and mentorship, Paula had the support and accountability she needed to stay focused and push through challenges.
Team Building: As Paula’s success grew, she expanded her business by building a team. The lessons she learned from Power Unit have played a key role in helping her lead and scale her team effectively.
Implementation
From her first year as a full-time agent to today, Paula has consistently put Power Unit’s strategies into action. She has remained committed to:
Goal Setting: After initially raising her goal to 22 deals in her first year, Paula achieved exactly that—doubling her original target.
Building Relationships: Following up with her sphere of influence and favorite people has been a cornerstone of Paula’s business growth.
Leveraging Systems: By organizing her business and streamlining processes, Paula created a sustainable operation that continues to deliver results.
Team Growth: Paula leads The Apon Group, a team of real estate professionals who are collectively managing eight to nine pending deals at a time.
The Results
Paula’s journey since joining Power Unit University has been remarkable:
Exceeding Initial Goals: In her first full-time year, Paula closed 22 deals, doubling her original goal of 12. This set the tone for her continued growth and success.
Luxury Sales: Paula recently secured the largest deal of her career—a $770,000 sale in Polk County, Florida. In a market where the average home price is $300,000, this represents a significant achievement and positions Paula as a player in the local luxury market.
Team Success: Paula’s team, The Apon Group, is thriving with eight to nine deals pending at any given time. Her leadership and the systems she’s implemented have enabled her team to grow alongside her.
Confidence and Growth: Paula has come a long way from her early days of uncertainty. She now approaches her business with confidence, knowing that consistent effort and the right strategies will lead to success.
Reflecting on her journey, Paula shared:
"Doing all the things you said to do, Chaston—putting systems in place, being consistent, following up with my favorite people—all of those things have made a huge difference. It shows how far I’ve come since 2019."
A Notable Achievement
One of Paula’s standout achievements is the $770,000 sale she is closing at the end of the month. In a market where the average price point is $300,000, this deal represents a significant step toward Paula’s goal of breaking into the million-dollar luxury market.
A Message to Others Considering Power Unit
For agents thinking about joining Power Unit University, Paula’s experience is a testament to the program’s value:
"If you’re scared or unsure, just do it. You don’t know what you don’t know, but with the systems, consistency, and support Power Unit provides, you’ll be able to grow your business in ways you never imagined. It’s about trusting the process and putting in the work."
Conclusion
Paula’s story showcases the power of mindset, systems, and consistency in transforming a real estate career. From a hesitant start to closing luxury deals and leading a successful team, Paula’s journey demonstrates what’s possible with the right guidance and effort.
If you’re ready to overcome your doubts, set higher goals, and build a thriving real estate business, Power Unit University can provide the tools, strategies, and support to help you succeed.
